Media Skills

Bespoke coaching or day courses for executives needing to develop their media skills and strategy.

 

1 Introduction

Activity - Getting to know each other. Setting out aims.

 

2 Finding things out - Getting information

Discovery - how we find things out - who is telling us what?

 

3 Global News - the world media today

Discussion - media ownership, money & politics

 

4 How the Media Works

Activity - Take a Title

 

5 Getting your Message Across

Activity - Strategy - Method - Steps to Success

 

6 Presentation Skills

Activity - Your media Personality

 

7 From the Inside

Discussion - a role play to demonstrate how decisions are made

 

8 Networking

Discovery - Developing your network

 

9 Next Steps - Review

Developing your media strategy. Review for feedback and improvement

For further information contact media@mcmlondon.info

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